Lynda - Growth Hacking Fundamentals
Duration: 1h 38m | Video: AVC (.mp4) 1280x720 30fps | Audio: AAC 48KHz 2ch
Level: Beginner | Language: English | 763 MBGenre: e-Learning
Learn the concepts, methods, and successful real-world uses of growth hacking to quickly expand your customer base. Join marketing expert Brad Batesole as he explains what elements have to be in place for growth hacking to be successful, including site analytics, a great landing page, an understanding of the funnel, and a solid testing plan. Brad then explains typical growth-hacking opportunities as well as strategies for generating an audience via SEO, influencers, content marketing, social-media engagements, advertising, current events, and more.